Creative Director + Partner

Brian Reidinger plays the drums… and a bunch of other instruments; that’s him on drums, bass and guitar on ESPN’s Sportscenter theme. He writes award-winning music for advertising, for clients both great and small, near and far (Mattel, BMW, Taco Johns, etc.).

Brian was born and raised in Eau Claire Wisconsin. Eau Claire means ‘clear water’ in French (another Trivial Pursuit Francophile fun fact). Brian is obsessed with golf (and his 7 handicap). He downhill skis with wild abandon, which prompted his wife to implement the ‘Helmet at all times’ rule while on the slopes. And he loves to cook, usually for large groups of people, which explains his 36-inch Paella pan and grill, replete with axel and trailer hitch.

Brian is our Creative director, our CFO, and a founding partner. He lives in the country but adores the city. He believes in honesty, accountability, and “Earning our clients’ trust; that is the core of our business.” “We are in the business of communication; creating art designed to communicate the ideas of our clients.”

As a small business owner, Brian recognizes both the privilege and responsibility each job brings to the table. As a musician, he relishes the challenge of finding the right ‘language’ to tell your story. And as a drummer, we remind him regularly that not every piece of music benefits from those jarring, polyrhythmic double bass drum riffs he slaved for years to master, thus the short leash. And if you need an enormous amount of Paella…